Profile

Meet Michael Johnson

  • Recent buyer of 2025 EC40 EV
  • 41 years old
  • $165K annual HHI
  • Married with children
  • Enjoys camping and outdoor activities
  • Email opt-in and postal address on file
  • Drives an average of 12k miles per year
Car
  • Recent buyer of 2025 EC40 EV
  • 41 years old
  • $165K annual HHI
  • Married with children
  • Enjoys camping and outdoor activities
  • Email opt-in and postal address on file
  • Drives an average of 12k miles per year
1 month
Welcome to Service
Invites customer in for a review of vehicle features
Alerts customers to upcoming communications and offers
Examples: Direct Mail | Email
Available offers: Accessories
4 months
Ownership Benefits
Brings awareness of retailer features and benefits of owning a Volvo
Examples: Direct Mail | Email
Available offers: Accessories, MPI, Detail Special, Wiper, Polestar Upgrade, Fluid To Off, Cabin Filter & Volvo Service Special
11 months
Mid Cycle Service
Continues to build brand loyalty and awareness of how to keep their Volvo car running smoothly
Examples: Direct Mail | Email | Display | Social Option
Available offers: Accessories, MPI, Detail Special, Wiper, Cabin Filter & Volvo Service Special
24 months
Service Reminder
Reminds customer of upcoming maintenance due
Examples: Direct Mail | Email | Display | Social Option
Available offers: Volvo Service Special , Wear Items, MPI
28 months
National Brake and Tire
Examples: Direct Mail | Email | Display | Social Option
Available offers: Brake Special
30 months
Summer Accessories
Promote Summer Travel Service and Accessories
Examples: Direct Mail | Email | Display
Available offers: Accessories and Serivce Offer
36 months
Mid Cycle Service
Continues to build brand loyalty and awareness of how to keep their Volvo car running smoothly
Available offers: Accessories, MPI, Detail Special, Wiper, Cabin Filter & Volvo Service Special
39 months
National Brake and Tire
Examples: Direct Mail | Email | Display | Social Option
Available offers: Brake Special
42 months
Mid Cycle Service
Continues to build brand loyalty and awareness of how to keep their Volvo car running smoothly
Available offers: Accessories, MPI, Detail Special, Wiper, Cabin Filter & Volvo Service Special
46 Months
Out of Warranty
Examples: Direct Mail | Email | Display | Social Option
Available offers: Volvo Service Special
48 months
Service Reminder
Reminds customer of upcoming maintenance due
Examples: Direct Mail | Email | Display | Social Option
Available offers: Volvo Service Special , Wear Items, MPI